Storage Depot was a redesign of a previous logo concept that the owners of this local storage unit company had designed on their own. They did like the concept but also realized that a professionally designed logo would better serve their company moving forward alongside the new website design.
For the logo, we wanted to keep the symbolism of a storage roof from the original logo but in a minimalist and clear form.
We also changed the color scheme to more digital-friendly green and orange. The orange was chosen to provide a clear call to action color accent for the website links and buttons.